The band gets it's name from the electromagnetic pickups that are present on all electric guitars. These electromags capture the guitar's sound and transmit it down a wire to the amplifier. Unique to electric guitars, they are not found on other instruments. The album's title "Shiny Side Up" is from the common saying among motorcyclists "Keep the shiny side up!" which means "Have fun riding and don't crash!"  Album Art Created by the award-winning artist Matt Mahurin, who has created numerous album covers for groups like Peter Gabriel, U2, Metallica, R.E.M., Tom Waits, Muse, T-Bone Burnett, Soundgarden, Motley Crew, Def Leppard, Scorpions, Joe Satriani, Cher, and many others. And he has also illustrated the cover of Time Magazine more than 40 times. Master musician Mike Keneally (who has toured the world with Frank Zappa, Steve Vai, Joe Satriani) said of this music ".Once again, what a journey! Gorgeous playing and it takes me to places I didn't expect at the top of the song