Beautiful Reasons by The Cry. An entire generation of skateboarders fell in love with The Cry in the early 90s after hearing songs in the 1990 skateboard video Hokus Pokus from H-Street Skateboards. Hokus Pokus is now regarded as one of the most iconic skateboard videos ever with the soundtrack always praised. It was then, as they were getting more and more attention and being courted by a major label that they did something completely unexpected. They disappeared. Beautiful Reasons, which only had a limited cassette release in 1990, became a thing of legend. The Cry's heartfelt vocals, jangly guitars, upbeat drumming, and distinct bass lines achieved something of a cult status. Dowd Records is proud to bring this amazing album out on translucent blue vinyl with a lyric sleeve and download card!!